Page 35 - GLOBAL TOURISM CHALLENGES IN 21st CENTURY
P. 35
Attractiveness - %HVLGHV WKH WZR GD\ SURJUDP ZKLFK GLVSOD\V VHYHQ GD\ FXVWRPV RI WKH
HYHQW WR VXLW GLIIHUHQW WDVWHV DJH DQG QHHGV RI WKH JXHVWV DUH LQYLWHG IDPRXV JURXSV DQG
SHUIRUPHUV DV DGGLWLRQDO WRXULVW DQLPDWLRQV 0DQ\ ZRUOG IDPRXV FXOWXUDO DWWUDFWLRQV KDYH
EHFRPH WKH RQO\ V\PERO DQ LFRQ RI WKH GHVWLQDWLRQ +RZLH 7KH *DOLFKQLN
:HGGLQJ )HVWLYDO KDV DOO WKH FKDUDFWHULVWLFV WR EHFRPH D V\PERO RI FXOWXUDO WRXULVP LQ WKH
FRXQWU\ 0RVW HWKQLF DQG VRFLDO FKDUDFWHULVWLFV DUH DOUHDG\ OHDYLQJ DQG G\LQJ EXW WKHLU
LQFOXVLRQ LQ WKH WRXULVW RIIHU LV D SRVVLELOLW\ IRU WKHLU SURWHFWLRQ DQG VXUYLYDO $Q LPSRUWDQW
FRPSRQHQW RI HWKQR VRFLDO WUDLWV RI UHVHDUFKHG DUHD LV 0LDN 'HEDU DWWLUH WKDW LV GLYHUVH DQG
XQLTXH WUDGLWLRQDO LQVWUXPHQWV VXFK DV WKH VQRXW DQG GUXP QXPHURXV KDQGLFUDIWV
HVSHFLDOO\ WKRVH PDGH RI ZRRGHQ ORRPV DV EDJV UXJV DQG RWKHU ZLWK ULFK RUQDPHQWDWLRQ
DQG FRORU $UFKLWHFWXUH WKDW UHSUHVHQWV WKH KLJKHVW DFKLHYHPHQW LQ WKH FRQVWUXFWLRQ RI WKH
UXUDO KRXVH DQG DUFKLWHFWXUDO DQG UXUDO GHYHORSPHQW LQ 0DFHGRQLD ZLWK LWV ROG DQG
WUDGLWLRQDO ZD\ RI EXLOGLQJ VWRQH ZRRG DQG QDWXUDO PDWHULDOV UHIOHFWV WKH VSDFH DQG WKH
FXOWXUH RI OLYLQJ RI WKH SRSXODWLRQ 7UDGLWLRQDO IRRG W\SLFDO IRU WKLV DUHD SULPDULO\
*DOLFKQLN FKHHVH ZKLWH FKHHVH SROHQWD ODPE JULOOHG EUHDG XQGHU WKH EDNLQJ OLG JDPH
VSHFLDOWLHV DQG RWKHU UHFLSHV XVLQJ GRPHVWLF SURGXFWV FDQ FHUWDLQO\ ILQG DQ LPSRUWDQW SODFH
LQ WKH WRXULVW RIIHU %HFDXVH RI LW FDQ EH VDLG WKDW LQ *DOLFKQLN WKHUH DUH PDQ\ XQXVHG
RSSRUWXQLWLHV IRU SRSXODUL]LQJ YDULRXV IRUPV RI DOWHUQDWLYH WRXULVP
Complementarities with other forms of tourism ± ,Q WKH ODVW GHFDGH WKH PDQLIHVWDWLRQ
KDV EHHQ HQULFKHG ZLWK DGGLWLRQDO FRQWHQWV DQG RWKHU IRUPV RI DOWHUQDWLYH WRXULVP 'HVSLWH
WKH WZR GD\ SUHVHQWDWLRQ RI WUDGLWLRQDO ULWHV DQG ULWXDOV EHFDXVH RI WKH FOHDQ HQYLURQPHQW
WKHUH DUH RSSRUWXQLWLHV IRU WKH GHYHORSPHQW RI HFRWRXULVP KLNLQJ SLFQLFV DQG H[FXUVLRQV
FROOHFWLQJ KHUEV WHDV DQG RWKHU IUXLWV ULGLQJ KRUVHV WRXUV HWKQRJUDSKLF ZRUNVKRSV DQG
HWKQR VRFLDO HOHPHQWV FUDIWV HWF 7KH SRVLWLRQ FRPSDUHG WR RWKHU WRXULVW PRWLIV LV DOVR RI
JUHDW LPSRUWDQFH DQG LQ WKLV FDVH LW VKRXOG EH KLJKOLJKWHG WKH PDQLIHVWDWLRQV ZLWKLQ
*DOLFKQLN FXOWXUDO VXPPHU VXFK DV /LWHUDU\ &RORQ\ ,QWHUQDWLRQDO $UW &RORQ\ DQG WKH
UHODWLRQVKLS ZLWK 6KHSKHUG PHHWLQJV DQG 5HND &XOWXUDO 6XPPHU $GGLWLRQDO HOHPHQWV IRU
SODQQLQJ VXVWDLQDEOH WRXULVP GHYHORSPHQW RI WKH UHJLRQ *DOLFKQLN DUH WKH SRVVLELOLWLHV RI
GLVFRYHULQJ WKH EHDXWLHV RI WKLV UHJLRQ WKURXJK WKH KRUVHV¶ WRXUV 7KURXJK WKH (TXHVWULDQ
&OXE %LVWUD *DOLFKQLN DUH RUJDQL]LQJ DGUHQDOLQH IRUHVW WRXUV ZKHUH \RX FDQ VHH WKH WRSV RI
.UFLQ 6WRJRYR PRXQWDLQ WUHDVXUHV RI %LVWUD PRXQWDLQ WKH VXUURXQGLQJ YLOODJHV ZLWK IRON
DPELHQFH RI WKH ROG UXUDO DUFKLWHFWXUH WKH FDQ\RQ RI WKH ULYHU 5DGLND YLVLWLQJ RI GDLULHV
DQG WDVWLQJ RI FKHHVHV
/DQGVFDSH WRXULVP YDOXHV DV QDWXUDO HOHPHQWV FRXSOHG ZLWK DQWKURSRJHQLF IRUPV JLYHV
*DOLFKQLN PRUH PRWLYDWLRQDO DWWULEXWH SURSHUWLHV DQG VSHFLDO FRPSOH[ DWWUDFWLYH FKDUP
1HDU *DOLFKQLN DUH LPSRUWDQW WRXULVW DWWUDFWLRQV WKDW HQKDQFH LWV DWWUDFWLYHQHVV ,Q WKH ODVW
IHZ \HDUV WKHUH LV DQ RUJDQL]HG WRXUV WR *DOLFKQLN E\ VHYHUDO WUDYHO DJHQFLHV WKDW EULQJ
JXHVWV WR *DOLFKQLN LQ WKH SHULRG IURP 0D\ WR 6HSWHPEHU DW DQ LQIRUPDO DJUHHPHQW ZLWK
WKH DFFRPPRGDWLRQ IDFLOLWLHV DQG WKH (TXHVWULDQ &OXE *DOLFKQLN VR WKDW LW LV HVWLPDWHG WKDW
WKH QXPEHU RI WRXULVWV HYHU\ \HDU LV DERXW IRUHLJQ WRXULVWV PRVWO\ IURP WKH
1HWKHUODQGV DQG %HOJLXP UHVLGLQJ LQ 2KULG 7KLV WUHQG LV D JRRG H[DPSOH RI KRZ WR VKDSH
WKH WRXULVW RIIHU RQ WKH QDWLRQDO OHYHO DQG KRZ WR SRSXODUL]H WKH HYHQW *DOLFKQLN :HGGLQJ
)HVWLYDO
Regional tourist importance )ROORZHG DQG WUDQVPLWWHG WKURXJK PXOWLSOH HOHFWURQLF
DQG SULQW PHGLD WKH SUHVHQFH RI IRUHLJQ GHOHJDWLRQV DXVSLFHV RI WKH 3UHVLGHQW WKH 0LQLVWU\
RI &XOWXUH DV D JRYHUQPHQWDO LQVWLWXWLRQ 8706 DV D KLJKHU HGXFDWLRQ LQVWLWXWLRQ WKDW
HGXFDWHV VWDII IRU WRXULVP RWKHU LQVWLWXWLRQV DQG FRPSDQLHV DV WKH PDLQ VSRQVRUV D
UHIOHFWLRQ RI LWV LPSRUWDQFH IRU WKH UHJLRQ DQG EH\RQG )RU WKH PDQLIHVWDWLRQ DQG WKH
YLOODJH DUH ZULWWHQ VHYHUDO ERRNV DQG DUWLFOHV ILOPHG D PRYLH DQG WKH LQIRUPDWLRQ LV
WUDQVPLWWHG WKURXJK WKH RIILFLDO ZHEVLWH RI *DOLFKQLN ,Q WKH WK *DOLFKQLN :HGGLQJ
Ϯ ϴ
